60 Days of Fiesta - Vincom
The brief
Conceptualize and produce Key Visuals – “KV” for 03 campaigns during the Holiday Season, creating a connection between 03 KVs and expressing the jubilant and vibrant spirit of the concept “60 DAYS OF FIESTA” – An endless series of musical parties, lasting up to 60 days.
- Client: Vincom
- Industry: Retail Real Estate
- Time: 2022
Our Approach
- Black Friday: Meowrathon Black Friday (The hurry on the sales track, led by Festive Meow with a billowing bill)
- Christmas: Christmas Dance – Meowlody Festival (Happy Christmas dance under the brilliant Christmas tree and Festive Meow drives a car full of presents)
- Lunar New Year: Happy New Year – Year of the Cat (Festive Meow beats the drum to open the festival, the Ngu Cat Lam Mall cat team happily collects lucky money, and behind is a family and a couple going on a spring trip)
Key activities:
- Key Visual
