55 days to prepare a Tet campaign which is WOW with customers and convincing with the C-suite

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Right after a series of international holidays – Black Friday, Cyber Monday, Christmas, the Tet 2024 race will immediately begin. The year-end holiday season is a golden time for brands to carry out Tet campaigns combined with launching huge promotions, to increase brand sentiment and boost sales.

The difficulties don’t stop there…

The fact that brands continuously offer the same offers has made consumers even more confused between choices. The truth is: The more choices there are, the more difficult it will be for customers to make decisions.

The difficulties do not stop there, a quality campaign always requires a reasonable budget and consensus from leadership.

Let’s explore activities to have a clearly effective Tet campaign

• 04 market trends: E-commerce, shopping experience,…
• 04 consumer behaviors: Financial beliefs & Shopping mindset
• 06 implementation suggestions specifically for Lunar New Year

👉🏻Find out details right Here!

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