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Au Notebook
"Creative" Flavored Chocolate: 2024 Trend Reports
This year's White Valentine, Aurora gives you two flavors of Creative Chocolate: sweet 2024 Media Trends white chocolate, and 2024 Design Trends brown chocolate, which is bitter but extremely attractive.
Au Light
Au Career: Newsletter looking for Pictures & Texts
Anyone who knows where Image (Visual Creative) & Text (Content Creative) is hiding please immediately report to Au's HR at email "talent@auroravietnam.vn", the family would like to thank you and receive a generous gift!!!
Au Notebook
#News: Coach uses Virtual People to Promote Spring 2024 Handbag Collection
Coach - an American handbag brand - brings the impressive "Find Your Courage" campaign, taking viewers on an adventure into the magical universe with Imma, an AI character full of personality. With the famous "Coach Family" cast like Lil Nas
Au Notebook
#News: Vaseline - Gamers Remove Skins Permanently to Aid Burn Victims
A latest study shows that Thailand is facing the highest burn-related death rate in Southeast Asia. This shows a severe scarcity of skin donations for burn victims. Vaseline - a global skin care brand - quickly grasped this urgent issue to launch the "Skins for Skin" campaign in collaboration with gamers across Thailand.
Au Light
Au Career: Newsletter looking for Pictures & Texts
Anyone who knows where Image (Visual Creative) & Text (Content Creative) is hiding please immediately report to Au's HR at email "talent@auroravietnam.vn", the family would like to thank you and receive a generous gift!!!
Au Light
Aurora looking for "a first-seater"
Opening the new year, Au's family is looking for a "first-seater" for the positions of Senior Content Creative, Senior Visual Creative, Account Creative, and Creative HR Trainee together with Au to create a creative, innovative, and successful year.
Au Notebook
"Creative" Flavored Chocolate: 2024 Trend Reports
This year's White Valentine, Aurora gives you two flavors of Creative Chocolate: sweet 2024 Media Trends white chocolate, and 2024 Design Trends brown chocolate, which is bitter but extremely attractive.
Au Notebook
#News: Coach uses Virtual People to Promote Spring 2024 Handbag Collection
Coach - an American handbag brand - brings the impressive "Find Your Courage" campaign, taking viewers on an adventure into the magical universe with Imma, an AI character full of personality. With the famous "Coach Family" cast like Lil Nas
Au Notebook
#News: Vaseline - Gamers Remove Skins Permanently to Aid Burn Victims
A latest study shows that Thailand is facing the highest burn-related death rate in Southeast Asia. This shows a severe scarcity of skin donations for burn victims. Vaseline - a global skin care brand - quickly grasped this urgent issue to launch the "Skins for Skin" campaign in collaboration with gamers across Thailand.
Au Notebook
#News: DUOLINGO JAPAN - Free "KFD" Fried Chicken for those who study during the holidays
When it comes to learning a new language, Duolingo emphasizes that patience is key. With that mindset, the brand spares no effort to remind its students to study every day. Unfortunately, the holiday season, when you have plans with friends and family, means notifications are automatically ignored, emails go unread, and language learning is a daily grind. will definitely be at the bottom of the priority list.
Au Notebook
#News: AUSTRALIAN LAMB - Using “Roasted Lamb” to Bridge the Generation Gap
In Australia, the problem of generation gap is becoming more and more serious, seemingly impossible to solve. Misunderstandings and similarities between generations, from Baby Boomers to Gen Z, they all come from different perspectives and lifestyles. Choosing an extremely painful and "difficult" issue, Australian Lamb has shown a deep understanding of customers through an attractive two-minute film in a humorous and touching way.
Au Notebook
#News: OLAY INDIA - Using AI to Narrow Gender Bias in Stem Sector
In recent years, the application of artificial intelligence (AI) has changed the way we approach marketing. Integrating AI into your advertising strategy helps optimize targeting, personalize content, and increase engagement. AI also plays an important role in data analysis and predicting consumer trends. Specifically, in the context of Olay India's #STEMTheGap campaign, the brand applied AI to its marketing solutions to enhance interaction, communication and problem solving of the target audience.Let's explore more details with Aurora through the following article!
Au Medal
Brands Vietnam - Young Agencies #23: Aurora – Creativity comes from understanding and courage
In this edition of Young Agencies, let's listen to the sharing of two co-founders Pham Thai Ha - CEO and Quach Tuan Anh - General Manager at Aurora Creative Consultancy, about the story of how to develop Aurora - "the brainchild". ” was born right at the time of the pandemic.
